I loved to smell the chocolate when driving through Hershey, PA.
Hershey, Pennsylvania, or “Chocolatetown, USA,” is a town known all over the world. It’s a magical town with chocolate kiss-shaped streetlights, and streets named Chocolate and Cocoa Avenue, a town literally built on chocolate. The town exists because founder Milton S. Hershey chose the spot near his birthplace for his chocolate empire – first a factory at the heart of the town, and then many amenities for the factory workers. In many ways it was a classic company town.
Hershey first owned a successful caramel company in Lancaster, Pennsylvania about 30 miles away. Inspired by a German chocolate maker’s exhibit at the Chicago World’s Fair, he saw potential in chocolate for the masses. He would transform a luxury product into one that anyone could afford. Hershey purchased about 30 acres of farmland in southern Pennsylvania and after a period of experimentation, came up with a formula for milk chocolate. He…
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